Tuesday, March 03, 2015

The Snicker Test

I can’t tell if this is brilliant marketing or if it fails the snicker test. Both?
What was I thinking?
What was I blind?
When I bought this outfit I must have been
Temporarily out of my mind

—Christine Lavin

My work friend, Jonathan Edwards, says every company needs a 14-year-old boy on staff to test their product and marketing ideas. If the boy can’t make an innuendo, it’s not a bad idea. (Yes, the double-negative is intentional.)
I stopped at Buc-cee’s to refuel on the way to look at an apartment community today and found this product. My first reaction was, “WTF! What were they thinking?” I even heard Four Bitchin’ Babes start singing in my head.
My second thought was that Jonathan is right.

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